How Ghostwriting Actually Works: Discovery, Voice, Drafts, Revisions, Handover
See how the ghostwriting process works step by step, from discovery and voice capture to drafts, revisions, and final handover.
Ghostwriting & content writing · Winter Garden, Florida
Ghostwriting that sounds like you wrote it.
Books, articles, website copy and scripts for founders, executives, authors and agencies. Researched, written in your voice, and delivered under your name.
Start with a few sentences. We ask the rest.
- Confidential by default
- NDA on request
- Published under your name
- Call (407) 633-7965
Cut: In today’s fast-moving market, clear communication matters more than ever. Added: Our customers never asked for a faster invoice. They asked to stop chasing us for one.1
So we rebuilt billing around Cut: a customer-centric approach Added: one rule: nobody should have to call.2 It took most of a year. Added: It was worth it.3
- Cut the warm-up. Open on something only you could say.
- Swap the jargon for the decision you actually made.
- Short sentence. Let it land.
01From a rough note to a finished page
You don’t need to send a polished brief. This is the kind of note we start from, and what it becomes. Both are invented for this example.
What you send
need something for our about page. we started in my garage in 2014 fixing laptops for neighbors, there are 12 of us now. we’re not the cheapest but we actually pick up the phone. don’t want it to sound corporate. maybe mention we’re local??
What we send back
We started in 2014, fixing laptops for neighbors out of a garage. There are twelve of us now, and the thing people still mention first is the thing we were known for then: when you call, somebody answers. We won’t always be the cheapest quote you get. We’d rather be the one you never have to chase.
- Voice
- We kept the direct promise—“we actually pick up the phone”—and gave it a cleaner rhythm.
- Order
- The story comes first, so the admission about price reads as honesty rather than an excuse.
- Restraint
- “Local” is never said. The garage and the neighbors already say it.
02Start from what the writing has to do
Nine services, listed by the job in front of you. Each page sets out who it’s for, what’s included and how the work runs.
- Full manuscripts
- Manuscript development
- Book proposals
- Author platform copy
- Regular blog articles
- Long-form guides
- Opinion and thought-leadership posts
- Refreshes
- Search-led articles
- Service and landing pages
- Content refreshes
- Topic clusters
- Home pages
- Service and product pages
- About pages
- Landing pages
- Product descriptions
- Category and collection pages
- Buying guides
- Brand and about pages
- Thought-leadership articles
- White papers and reports
- Internal communications
- Speeches and talks
- Client blog posts and articles
- SEO content
- Website copy
- Ghostwritten executive content
- User guides and documentation
- Explainers and white papers
- Process and procedure documents
- Product and specification copy
- Video and commercial scripts
- Explainer and training scripts
- Podcast and webinar scripts
- Screenplays and shorts
Not sure which fits? Describe the project
03How working together works
No retainer to sign before you’ve seen a scope. Nothing starts until you’ve agreed the length, the date and the price.
Tell us about your projectTell us about the project
What needs writing, who it’s for, and roughly when. A few sentences are enough; we ask about the rest.
Agree the scope
We reply with questions, then a written scope: what we’ll deliver, by when, and what it costs. You decide whether to go ahead.
We learn your voice
Before drafting, we study how you talk: the sentence length, the words you reach for, the things you’d never say.
Review and revise
You read the draft and mark anything that doesn’t sound like you, and we revise within the revision terms agreed in the scope. Then you publish it under your name.
04What you can hold us to
Client material stays private. Our demonstration samples show how we write; these commitments explain how we work.
Confidential by default
Your material is used only for your project. We’ll sign an NDA before you share anything sensitive.
Scope in writing
What we deliver, the length, the price and the revision terms are agreed in writing before any work starts.
Dates agreed up front
The delivery date is part of the scope you approve. We quote honestly rather than promise fast.
Your voice first
We study how you talk before we draft, and you mark anything that doesn’t sound like you.
Your name on it
Credit and rights are agreed in writing. We don’t use client work as a sample without your written permission.
No promises we can’t keep
We research keywords and structure for search, but we don’t guarantee rankings. Nobody honest can.
05Read how we think
More of how we think, in articles we publish under our own name.
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06Straight answers
The questions people ask before they hire a ghostwriter. More on the FAQ page.
How much does it cost?
It depends on length, how much research the piece needs, and how many rounds we expect. We don’t publish a price list because a range rarely fits a real project. Tell us about the project and we’ll come back with a quote for your scope.
Who works on my project?
We confirm who will work on your project, and how you’ll reach them, when we agree the scope. That’s settled in writing before any work starts.
How long does it take?
That depends on length and research. We agree a delivery date with the scope, before any work starts, and we’d rather quote an honest date than promise a fast one.
Whose name goes on it?
Yours: the work is published under your name. Credit and rights are set out in writing before work starts, and we don’t use client work as a sample without your written permission.
Is the work confidential?
Yes, by default. We’ll sign a non-disclosure agreement before you share anything sensitive. Please don’t send manuscripts or confidential material through the website form; we’ll arrange a better way once the NDA is in place.
Start a project
Tell us what needs writing. We’ll take it from there.
Start with a few sentences. Your message comes straight to us, and we reply with questions, then a proposed scope, delivery date and quote.
- Call(407) 633-7965
- Emailinfo@inkintheshadows.com
- Based inWinter Garden, Florida
Tell us about your project
Start with a few sentences: what needs writing, who will read it and roughly when. We ask about the rest. Keep manuscripts and sensitive material until an NDA is in place.
Brief received. Thank you.
Your brief has been emailed to us. Here is what happens next:
- We reply by email with any questions.
- We send a proposed scope, delivery date, revision terms and quote.
- Nothing starts until you have agreed to the scope.
Need to add something? Call (407) 633-7965 or email info@inkintheshadows.com.